Amazon Worldwide Advertising is one of Amazon’s fastest growing and most profitable businesses. Ads Self-serve Products for Experience, Experimentation, and Developer productivity (Ads SPEED) team drives a coherent experience across Amazon Ads Console for all endemic and non-endemic advertisers and their agencies using Amazon’s marketing portfolio to grow their business and brands on and off Amazon. We enable Ad application builders across every product development cycle stage — from decisions to build, to launch and ongoing product health monitoring and troubleshooting. We have three programs – Ads Portal Foundation Systems (Ads Portal Framework, Ads Design System, Ads Portal Spoofing), Ads Portal Common Experience Systems (Ads Portal Navigation, Ads Notifications, Advertiser Feedback System) and Ads Portal Analytics & Science Framework (Telemetry, Observability, Experimentation, Insights). Our foundation charter builds common features that form the home for all Amazon Ads products and applications. It accelerates federated innovation and enables all builders to ship applications for customers globally while keeping the overall Ads Portal experience familiar. Experience charter builds and enhances marketer experiences across Ads Portal. Analytics & Science charter empowers builders to make data-informed product decisions through the next generation of analytics technologies and experimentation capabilities. It helps builders uncover the unknown by scientifically measuring customer experience at all stages of their journey within Ads self-serve and making it easily accessible. We seek a strong technical leader with domain expertise in machine learning and deep learning, transformers, generative models, large language models, computer vision and multimodal models. You will devise innovative solutions at scale, pushing the technological and science boundaries. You will guide the design, modeling, and architectural choices of state-of-the-art large language models and multimodal models. You will devise and implement new algorithms and new learning strategies and paradigms. You will be technically hands-on and drive the execution from ideation to productionization. You will work in collaborative environment with other technical and business leaders, to innovate on behalf of the customer. Key job responsibilities As a Principal Applied Scientist, you will have deep expertise in machine learning and data science, with specialties in large language models, reinforcement learning, supervised learning, and generative AI across various modalities. This role involves aligning solutions with multiple partners including product teams, experience design and foundational model teams. You will lead teams of scientists and engineers in translating business and functional requirements into concrete deliverables, driving strategic initiatives to enhance Gen AI driven advertiser experiences. Your responsibilities include designing integrated solutions that are efficiently implemented across all stakeholder teams, maintaining alignment in the short term while influencing long-term strategic roadmaps to support ongoing experimentation. You will ensure high solution quality, focusing on accurately understanding and responding to stakeholders, enhancing the speed of experiments and iterations of advertiser experience. Additionally, this role involves building scalable solutions with robust checks on human feedback, managing the complexities of user intents, and reinforcing learning algorithms with human feedback. You will make critical decisions on the best technical solutions for both immediate and future needs, clarify complex issues, manage trade-offs, and communicate effectively about technical challenges. Finally, you will work with academic partners to enhance our team’s capabilities by accessing the latest research and expert mentoring, ensuring our approaches remain cutting-edge. We are open to hiring candidates to work out of one of the following locations: Seattle, WA, USA